Nite Hotel

LOGO DESIGN

Two design students, Logan Seibold and Morgann McWilliam, and I designed a pod hotel concept for a client. This hotel was to be located in Seattle, WA. Because pod hotels are not common in the United States and are not viewed the same as in other countries, we designed a concept that people in the U.S. would be more comfortable with. There is added safety and privacy.

Some of my roles were to design a logo, business cards, and a color palette for the hotel. The logo I designed resembles the general shape of the individual pod. It is simple and modern, just like the environment within the hotel. The color palette consists of warm and neutral colors. This makes the hotel's brand welcoming and tranquil.

CLIENT

Jono Pratt

SCOPE

Logo Design